What claim is made about Ford Trucks in the advertisement?

The claim that Ford Trucks have outsold Chevy for 13 of the last 14 years highlights the brand's market dominance and popularity. This assertion effectively conveys trust and reliability to potential consumers, suggesting that the consistent preference for Ford Trucks over such a popular competitor establishes its superiority in the pickup truck segment. The longevity of this sales trend reinforces the idea that customers favor Ford, associating the brand with quality, performance, and satisfaction, as reflected in consumer purchasing decisions. This type of claim is designed to instill confidence in prospective buyers, encouraging them to choose Ford Trucks based on their proven track record in the market.