What does the representative's mention of "Olympus ZX-1's zoom lens reflex" primarily serve to do?

The mention of "Olympus ZX-1's zoom lens reflex" serves to highlight a unique feature of the product that distinguishes it from competitors. By focusing on this specific attribute, the representative is drawing attention to the advanced technology and capabilities of the Olympus ZX-1, which can enhance the customer's understanding of the product's value. This kind of focus on unique features helps create a positive impression of the product and can influence prospective buyers by emphasizing what makes this particular camera stand out in the marketplace. In essence, it showcases the innovation and quality associated with the product, which is key to attracting consumers who prioritize that level of detail in their purchasing decisions.